Integrated Marketing Strategy

Need a solid marketing plan but don’t have the time or expertise to create it? Our Integrated Marketing Strategy was built for you. We will do a company/brand analysis and craft an aligned marketing strategy that your team can then carry out.

Here's the Dive Brief
before you Take the Plunge

No part of your brand or business exists in a vacuum, isolated from all else, so why should your marketing strategy? Utilizing an Integrated Marketing Strategy is pivotal for your brand/business, in order to ensure that all actions, communications, and objectives are in alignment with your ethos and overarching goals. When establishing and perpetuating your brand/company ideals, nothing goes unnoticed and nothing is insignificant. Therefore, it’s imperative that your marketing strategy consistently and accurately communicates who you are throughout all channels.

At Pink Fins, we cultivate an Integrated Marketing Strategy that is woven throughout and magnifies the very essence of your brand/company. In order to do that, we identify your ideal audience and meet them where they are. Then, we craft compelling and consistent messaging, utilizing multi-channel media to create a holistic, audience-centric campaign. All the while, working seamlessly across all teams – drawing upon the strengths and information in other departments, such as sales, product development, customer service, etc. This cohesive approach to marketing ensures that your brand’s/company’s ethos, goals, and objectives remain aligned and at the forefront of all communication.